Pact with the Devil: Colin and Cameron Cairnes on a demonically good box-office and their accidental “A.I. apology tour”

Jack Delroy (David Dastmalchian) ponders the price of fame in Late Night with the Devil.
Jack Delroy (David Dastmalchian) ponders the price of fame in Late Night with the Devil.

After Letterboxd reviews unleashed headlines about the use of generative A.I. in their spooky new feature, Late Night with the Devil writer-directors Colin and Cameron Cairnes open up about low-budget life, conjuring creativity and the fate of the accursed images in question. 

Our producers also happened to be our VFX artists and graphic designers. That’s how small and tight that, you know, our little family is. I mean, this is like hard labor from a very small team with limited resources. So I don’t know. It’d be nice if people just understood some of that context.

—⁠Colin Cairnes

Television host Jack Delroy (David Dastmalchian) juggles many mystical balls in the Hallowe’en episode of his fictional chat-show Night Owls, which forms the heart of Colin and Cameron Cairnes’s found-footage freak-out Late Night with the Devil. With ratings falling and his career at stake, a grieving Jack gambles on the bet that absolutely nothing can go wrong in bringing a psychic medium, a possessed teenager and a magician-turned-skeptic together for a seance on live TV. Satanic panic ensues, and Jack’s side-kick Gus McConnell (Rhys Auteri) becomes heavily disturbed about the price his friend may have paid for fame. 

Speaking of the cost of success: Late Night with the Devil is the third low-budget feature from the Cairnes brothers—after 2012’s 100 Bloody Acres and 2016’s Scare Campaign—and, to date, their most successful. US distributor IFC Films certainly had fun with a spooky opening weekend US box-office result of $666,666, going on to earn their highest-grossing opening week ever. In a pandemic-affected theatrical landscape, that’s only good news for the Australian brothers, and for horror lovers who like their scares in cinemas. (“It was certainly a decision to watch this alone in a theater after midnight. What a fucking trip,” writes Rudydontstop.)

But, much like Jack Delroy’s live television gamble, the Cairnes’s creative choices opened a giant can of wriggly worms.

Shortly ahead of the film’s March 22 US cinema release, a Letterboxd review called out the filmmakers’ use of generative artificial intelligence on several interstitial “we’ll be right back” images, saying they detracted from the writer’s ability to enjoy “the amazing performances and clever ending”. More reviews followed with sentiment ranging from mild disappointment to heartbreak to slippery-slope absolutism. There are also many thousands of delighted viewers, from Ghostwatch fan Mike Flanagan to Jay, who suggests the A.I. debacle “isn’t the plane crashing into the mountain, it’s more like the bus trundling through a nasty pothole.” 

Once Variety picked up the scent of audience discontent, Colin and Cameron supplied a short statement praising their “amazing graphics and production design team, all of whom worked tirelessly to give this film the ’70s aesthetic we had always imagined”, before confirming they had “experimented with A.I. for three still images, which we edited further.” For some, this was an unsatisfactory response that only raised more questions. Others, as several Letterboxd have articulated, are more forgiving, since the general public’s understanding of generative A.I. has come a long way in the time between the film’s production and release. 

Principal photography for Late Night with the Devil took place in Melbourne in mid-2022, with post-production completed for a SXSW premiere on March 10, 2023. Four days later came the launch of ChatGPT-4, OpenAI’s monumental game-changer. By May, the WGA was on strike, calling for guardrails against A.I. (among other things). SAG-AFTRA ed the writers in July. In September, the WGA won their first-ever protections against machine-learning; in November, actors gained the right to decline digital replicas of their likeness. Then, in December, the European Union reached its provisional agreement on the A.I. Act—the first legislation of its kind in the world. Among other critical citizens’ rights issues, the A.I. Act calls for transparency along the data chain to protect creative work. Essentially, if you are using copyrighted material in any way, you have to say so (in Europe, at least). 

In some ways, this timeline explains how and why two experienced filmmakers would have dared to dabble in the A.I. occult. So what have they learned since, and what happens next? The Cairnes brothers set aside jetlag and howling dogs to talk to Letterboxd on Zoom from Australia, while I hustled myself to a quiet room away from a screen industry conference at which A.I., coincidentally, was dominating much of the conversation.

Massive, massive congrats on your theatrical result. The devil must have been fiddling those numbers to land on the very headline-grabbing $666K opening. How does that feel?
Colin Cairnes
: Yes. He works in mysterious ways.

Cameron Cairnes: That was a surprise. That was a genuine shock. I don’t know if things were slightly rounded up or down, but nevertheless we’ll go with that. We’ll run with that line.

Colin: Praise the dark lord. 

Okay, a classic “less of a question, more of a comment”: You’re super-smart filmmakers. This is your third feature and even with that experience, your plan was still to have a single location, a small cast, a tight shoot and use your skills from television to get more daily coverage than your average low-budget film. I feel like other filmmakers can learn so much from these choices and the subsequent box office activity.
Colin: Yes, but it’s not always the case that constraining yourself to a single location and a small cast is gonna equate to a good film. At the end of the day, you still have to come up with the goods. You’ve still got to write a great script and cast it well and execute. I think for anyone starting out who wants to get their first feature made quickly, then it is the smart way to go. But, you know, whether the film is successful or not is another story. But it does mean you can limit your costs, which is not to say that we made this film for nothing. We had a budget. 

But look, yeah, the concept was a product of a time where we’d just finished our first feature. It was very well received critically, but because of piracy and various other things, it unfortunately didn’t get to make much money. So we thought, yeah, to get something else made quickly, we had to keep it contained and pretty low-budget, hence the decision to pursue the concept of Late Night with the Devil

There’s ambition, a lot of ambition with the project. in of trying to pull off that concept and make it convincing, making it authentic. That still requires time, money, talent, hard work, all those things. I would say to emerging filmmakers, people setting out to make their first film, it’s a smart way to go about things, and to impress upon producers and potential investors that you’re kind of savvy enough to see that.

Colin, David and Cameron on the Late Night with the Devil set.
Colin, David and Cameron on the Late Night with the Devil set.

I saw your film again on Good Friday. I was laughing so loudly in the sold-out cinema. It is an insanely good stage play of battling beliefs, and spooky in the purest sense of the word. On set, did you have any sense of satanic panic yourselves? Did you do any work or rituals to keep the set safe or indeed to invite spooks in?
Colin: We wanted to keep them out! We had enough just with what we’d written and were trying to execute on set. But there were times when we were shooting some of those spookier scenes, in particular the one where Lilly reveals her inner demons live on air. We would do a lot of takes. We had the time to do multiple takes and it didn’t matter if it was the first take or take twelve, we’d call “cut” and the whole studio would just be in stunned silence for about 30 seconds because it was so powerful. It was like they were conjuring real demons. I mean, they were so intense. 

Laura [Gordon], playing Dr. June, and Ingrid [Torelli], playing Lilly, were both so into it and gave it so much. It was kind of breathtaking to behold. And it was amazing for us as directors, it’s like, you know you’ve got something special here. It’s just great because that feeling ripples through the rest of the cast and crew. So there was enough going on that felt moving and powerful and a little bit spiritual almost without us trying to invoke the devil itself.

What’s the most frightened you’ve ever been watching a movie?
Cameron: For me, and I know this is an experience shared by many people my age who went and saw An American Werewolf in London way back when, in the early ’80s, as a very young boy, but there’s one particular scene in that. It’s the dream sequence where David Naughton is running through the forest and he sees a vision of himself flying in a hospital bed in the forest and then he sees this vampire version of himself who just suddenly sort of wakes up and bares his fangs and I never jumped out of my seat higher. Yeah, that was a pretty seminal scare for me. I’ve been chasing that thrill ever since.

Colin: One of the great jolts. I don’t know if I can top that. In the same film, there’s another nightmare sequence where the same character is at home in his comfy, middle-class house in the Midwest or wherever it is. And there’s this extreme, graphically violent home invasion where I think, is it him, Cam? Or his mum gets her throat slit and he wakes up and it’s all a dream, except he wakes up into another nightmare. Like Cam says, that’s what we’ve been trying to make ever since. And we’re getting there, we’re nearly there.

An American Werewolf in London (1981), a Cairnes brothers favorite.
An American Werewolf in London (1981), a Cairnes brothers favorite.

David and Rhys brought so much to their roles as host and side-kick. It’s a really tricky thing to achieve the believability that these are guys who have been doing this American TV show for years. What Easter eggs did they put into their performances and their lines that you’re still discovering even now?
Cameron: We’ve seen all the outtakes of those two when they had the opportunity to just riff. We would just leave the cameras running and those guys were just tossing balls back to each other. It was beautiful to behold. Unfortunately we couldn’t squeeze it all in. The monologue, it’s as long as it needs to be without sort of holding up the film, if you know what I mean. But we got those guys to just go for it and yeah, just gold after gold, and maybe one day they’ll find their way onto a DVD extra or something.

Colin: There were plenty of jokes. There was a Pan Am joke, a really specific joke about Pan Am’s poor reputation in the ’70s. We did a lot of research, a lot of reading, got lost down the rabbit hole. There were Dolly Parton jokes, you name it, we tried everything. And the best of it—or the worst, however you see it—made the cut.

It was the Neilsen survey joke for me! I trained in television and love the thrill of multi-camera, vision-switching live TV. I want to note the fun and brilliant practical effects in Late Night. You’ve said elsewhere “our guys, in a very, very, very tight budget and timeline, did a pretty amazing job”. I wanted to note that as I ask the next question.
There is a devil in the cupboard of Letterboxd member reviews, which is the issue of the generative A.I. images. Controversial opinion: I like the interstitial images (
Lulu Wang reminded us at this conference this morning that in indie film, there’s a saying that you have to look at every crisis as a blessing in disguise. In what way has the attention on these interstitial images been a blessing for you, if at all?
Colin: Yeah. I don’t know. I mean, if it’s built interest and brought attention to the film that was never going to be there, then great. If it’s actually led to more box office because people want to go check things out for themselves, fine. I don’t know if that’s the case or if it's gone the other way. I don’t think we’ll ever know. But the film is a product of the time it was made and finished and the budget that we had. And it is the result of many, many thousands of hours of tireless work from ourselves and our wonderful cast and crew and producers trying to make the very best film possible with the limited resources we had.

People have suggested, “oh, you should swap out the images,” but I don’t know. Who knows where this conversation’s going in six months, in two years? It’s changed that much in the twelve months-plus since we finished the film. You just don’t know. A.I. is being used every day on every big show or film in some form. Every time someone does a visual effect now, A.I. is playing a part. So it’s out there, it’s getting used and it can be a force for good. 

It can definitely be a force for bad as well. We’re totally on board with what happened with the strikes last year, as removed as we were from all of that down under. But for anyone to suggest that this film marks the beginning of the rise of the machines in deciding what content gets made, then that’s kind of crazy and we need to be looking elsewhere, because the algorithms are at work deciding what gets made and how it gets shaped, on things of a much, much bigger scale.

It didn’t matter if it was the first take or take twelve, we’d call ‘cut’ and the whole studio would just be in stunned silence for about 30 seconds because it was so powerful. It was like they were conjuring real demons… There was enough going on, without us trying to invoke the devil itself.

—⁠Colin Cairnes
Lilly (Ingrid Torelli), Jack and Dr. June (Laura Gordon) examine an alleged demonic possession. 
Lilly (Ingrid Torelli), Jack and Dr. June (Laura Gordon) examine an alleged demonic possession. 

I think it might be important to know whether anyone didn’t get work through the creation of these images?
Colin: Absolutely not. I mean, our budget was what it was and if we needed to get extra funds, we had to plead our case to our money people, and that was always difficult and we were busy trying to make the film. We got knocked back on a few things. We had a few wins. We managed to get Lukas Ketner, who’s a fantastic illustrator and artist in the States who does the cartoons for David Dastmalchian’s comic books. He does Count Crowley. It took us a long time, but we eventually got him across the line. He gets paid commensurately, he does an amazing job for a shot that’s in the film for three seconds. There are countless other examples of that. 

If we hadn’t made that choice with the A.I., which for us was seriously just trying to be resourceful and experimenting with this very new technology at the time, we would have just ended up repeating some other graphics that our team had done anyway. Our producers also happened to be our VFX artists and graphic designers. That’s how small and tight that our little family is. Adam White, one of our producers, did 300 visual effects on his own. I mean, this is like hard labor from a very small team with limited resources. 

So I don’t know. It’d be nice if people just understood some of that context. Anyone who’s worked with us would know that we’re not looking for short-cuts. We are about collaboration. If you want to talk about people being denied income, I mean, look at our careers over the last twenty years! 

Cameron: [Laughs] 

Colin: I’ve been very embarrassed to show anyone our tax returns. Seriously, my tax return from a year of Late Night with the Devil, not too bad. But the last twelve months? Yeah, I’m not sure how I’m keeping my kids fed, frankly, so it kind of doesn’t wash with us all that stuff. If people know the score, I think, you know, indie filmmaking is tough and at the end of the day, we persevered. We got the film up. We’ve employed a bunch of people, very talented, hardworking people who love the movie and are going to come back and work with us again for the next one. 

We’ve been honest about the three images that were used and edited quite a bit to make work. To be honest, I don’t know if we’d do it again, not for necessarily ethical reasons, it’s just bloody— it’s not worth the effort. To get those three pictures, I don’t know how many iterations there were. You know what I mean? There’s so much crap. And maybe that’s why they kind of work because they’re a bit crappy and it kind of fits in with the corny, cheesy, seventies aesthetic. 

I’ve just come from a talk by Kimball Thurston, the CTO of Wētā FX, where there was discussion of things like machine-learning poverty—who owns A.I. tools and which filmmakers can afford to use them. He also talked about the insane amount of hours he put into trying to get ChatGPT to produce a picture of “a middle-aged man holding up a hand that has seven fingers”. The machine wouldn’t do it. His message was, in essence, don’t be afraid, these tools aren’t creative; they can’t tell human stories, they can only help us tell them. I wonder, Cam, how are you feeling? What have you learned about all this">Cameron: My dog is crying in the next room, so I’m very distracted! I am feeling, look, exhausted. I’m still feeling like I’m in the middle of it all and I haven’t really had a chance to process it all. Yeah, I mean, it’s sort of been, I guess, a little bit tainted. Our press tour has turned into the A.I. apology tour or something, you know, so that’s a bit of a distraction, but like Col’s been saying, it’s a conversation that needs to be had. It’s great that we also get to have the conversation about our team, our wonderful collaborators, and can’t take anything away from what they’ve achieved and what they’ve added to the film and its value. So yeah, I’m ready to take a bit of a break! And I think Col and I are really keen to just get our teeth into something new. 

Colin: And get paid something.  

Cameron: Hopefully, you know, get paid a reasonable amount so I can get my dog medicine to calm her down because she’s freaking out right now. 

Cameron’s dog during this interview.
Cameron’s dog during this interview.

So just to confirm: does that mean the money doesn’t currently exist to change out the images and that that’s not something you’re interested in doing for the Shudder or physical media release? It’s part of the film’s cult lore, now">Colin: I don’t know. If someone higher up thinks that’s the thing to do, then we’ll have that conversation. But the film is the product of a really grueling production, writing, the whole process, and we’re very proud of the movie, as is everyone who worked on it. And it’s resonating. This huge couple of weeks that it’s had, we know it works. And to go and change that just because some people have been outraged—and I think outraged by some exaggerated claims and frankly quite a lot of misinformation and misunderstanding—I think, no, I don’t think we should be sort of caving into that. The film is a product of its given circumstances. And who’s to say in five years time there won’t be something else that someone has a problem with and well, oh, we’ve got to change that. I think the film is what it is and it stands on its own two feet. Audiences, mostly, seem to be enjoying it, which is what we’re in it for. 


Late Night with the Devil’ is now in Australian and New Zealand cinemas via Umbrella, Maslow and Ahi; and still screening in select US, UK and Irish cinemas, with a Shudder streaming release on April 19 via IFC Films.  

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